Posts tagged rongrong devoe
8 Years in Business and 5 Tips I Have Learned From It
rongrong 8th biz anniversary

Time flies! I can’t believe today is my 8th business anniversary. When I started sketching my very first fashion drawing on my apartment kitchen counter, I could never imagine that 8 years later I would have built a brand to inspire and empower women all around the world. 

12 years ago, with broken English and a dream to be a fashion artist, I flew across the world from Shanghai to New York City. I remember there were many of my schoolmates thinking I was silly giving up a career as a game designer plus a potential engagement to come to a strange land and take a shot at being a full time artist. But to me, the dream was everything. If we don't have dreams and goals to look forward to and work hard toward to what’s the point of living? I knew the second the airplane landed at JFK airport, I was on a mission. 

After a few years of working with luxury brands like Chanel and Louis Vuitton, I realized that the glamorous fashion shows and celebrity red carpet were not my interest. They didn’t light me up. Instead, I loved to draw everyday women. I wanted to draw women that we all can relate to. I put my focus on drawing holidays, special moments, friendships, and motherhood. So many have told me they see themselves in my drawings. There is no better feeling than to hear that, so I kept going. My work started getting attention from retailers like TJ Maxx, and Hobby Lobby. It was also getting noticed by the planner community, where I started to produce planners, and stickers of my art! Today, I have a busy e-commerce store and license my work to retailers around the world!

I look forward to what this journey will bring me and continuing to share my art every day. I am so grateful for all of you to be on this trip with me.

If you are thinking about starting your side hustle or your dream business, here are 5 things I can share with you.

  1. It’s a mindset game - Business will always have ups and downs. Having mental toughness is the most important thing to carry you through the lows and keep you grounded through the highs.

  2. Get comfortable with pivoting - The economy and consumer behavior is changing. Going with flow is important to keep you relevant. For example, I have always sold my art prints and original art. However, because I got many requests from the planner community I started creating planners and stickers with my art. Always listen to your customers!

  3. Customer service is everything - Serve your audiences with the best experience. I have spent a lot of time in the back end of my business to speed up our shipping time, and talked with our manufacturer to provide the best quality products possible to my customers.

  4. Hire a team to grow - Hire your weakness. Remember, you can’t do everything. That area you may not be doing well with, don’t hesitate to hire professionals which will save so much time and have a way better result.

  5. Always be learning - I am an artist first and foremost but in order NOT to be a starving artist I also spend a lot of time learning the business side of being an entrepreneur. Learn from people who are doing what you would love to do. Invest in yourself, success leaves clues.

Whether you just found my art, or have been following me for awhile ... thanks for being here! Cheers to 8 years in business and look forward the next many many years to come!

Love,

Rongrong

Shop planner and stickers: www.shoprongrong.com

Shop original art and prints: www.rongrongart.com

Learn how to be a thriving fashion illustrator: https://www.rongrongdevoe.com/fashion-illustration-course

Rongrong x Sally Beauty Collaboration

I am so excited to finally share the news with you all! 🥳 I launched an exclusive set of tweezers and nail files created by me, just for Sally Beauty. 🚀👏

This collaboration was a dream come true and I am so excited to share it with you!

Shop the Lady Files: here and the Lady Tweezers: here

sally beauty rongrong devoe lady tweezers and nail files

There are so many ways you can use my new tweezers collaboration with Sally Beauty! While they work for beauty reasons, they are also great for grabbing stickers!

Forget normal, boring beauty tools! You can elevate your normal beauty routine with these cute and colorful nail files and tweezers! Each one features a different Rongrong girl, allowing you to pick your favorite or collect them all!

Just like adding the Rongrong girls to your planner is like having a friend to take along with you and inspire you during the week, having a special Rongrong girl nail file or Rongrong girl tweezer is like having a friend there during your beauty routine!

Are you a big sticker lover? Well, the tweezers are great for picking up even the smallest stickers! Use them to help get exact placement when setting up your weekly planner spreads! 😍Your placement will never be better!


Check your local Sally Beauty store or find them below!

Lady Files: here // Lady Tweezers: here

If interested in licensing my work (which would be awesome!), click here to learn more. Or contact me here.

How to Draw Faces - Part Two

Hi Friends! Today I want to show you all how to draw faces! In this part we will focus on coloring in your face drawings. To learn the steps of drawing a basic face, check out part one on the blog here: https://www.rongrongdevoe.com/blog/how-to-draw-faces-part-1

Watch the video below for a 20 minute tutorial and read on for a list of steps on how to color your face illustration. All you need is colored pencils or markers and your sketch of a face from part one.

This is a skill that intimidates many people in the beginning of their art journey so I am here to help remedy that! All you need is a pencil, paper, markers or colored pencils, and an eraser!

The first thing to do is to lighten your pencil lines from your original drawings with an eraser. You don’t need the lines to be profound as they are just guides for your color. Erase to the point where only you can see the lines.

First Rule for Coloring:

  • Wherever you touch color, whether its hair or face or clothing, start with the lighter color. Build the color light -> medium -> dark. (If you want to see specific colors I use, watch the video)

Tips for Coloring the Hair:

I like to start with the hair when coloring.

  1. Always use long strokes while coloring. It gives your art a smoother look.

  2. Do the left and right side together (Don’t finish the hair, eyes, or anything on one side before doing the other. This can make them look unmatched.)

  3. Make sure to fill in the hair from behind the head / neck.

  4. Once your have the base lightest color on, move onto the medium color. Use this for shadows (hair behind the head). This adds more levels to your work and makes your drawings look more vivid. With the medium you should also darken the roots and can add a few longer dark streaks in the hair.

  5. Finally add the darkest color. Close to the neck is the darkest. I have learned this from observing family and friends in real life - so I recommend really looking at your family and friends and what their hair and features look like to learn for your art. Also darken the part on the top of the hair.

Steps for Coloring the Face:

  1. I tend to use two shades on the face. Like before, start with the lightest color and use long strokes. If the color feels too light a 2nd layer of the same color can help.

  2. Apply a medium shade for shadows under the eyebrows, on the side of the nose, under the hair, under the nose, under the lips, the side of the mouth, under the chin on the neck, on the collar bones, and the shadow between skin and clothes.

  3. Now onto eyes which are the most important to portraits. First pick your color, then use a fine brush pen to outline the eyes. When outlining the eyes, follow the pencil lines from earlier and use long strokes. Then you can add some eyelashes. Don’t forget to draw eyebrows!

  4. Use the same brush pen to outline the nose and lips.

  5. For the lips, pick your lip color then use a black brush pen to outline the middle of the lips. Then add just a tad bit of line under the lip. Never outline the upper or full lips as it looks more cartoonish.

  6. Refine the face with your brush pen. Do this slow and steady because you can’t change it after the fact if you aren’t drawing digital.

  7. Outline the hair wherever the hair and face connects. Add some natural strands of hair so it doesn’t come across stiff and too perfect. Now you can outline the shoulders and start working on the clothes.

  8. To add a bit more depth you can use a white gel pen to add highlights to the eyes and lips.

Drawing and coloring faces is really all about practice. To keep improving your illustration skills, sign up for my course Fashion Illustration 101. In the course you will learn how to draw inspiring fashion illustrations and even make money from your art! It’s time to invest in your passions, learn more at: rongrongdevoe.com/fashion-illustration-course

Book Recommendations:

  • Steal Like an Artist - Austin Kleon

    • This book talks about how to combine your creativity with others and add your own spin on it. It covers why there are no new ideas and how to become a better artist buy standing on the shoulders of the greats.

  • Show Your Work - Austin Kleon

    • This book goes over how to get out of your own way with judging yourself and instead put your work out there to the world.

  • Art Inc. - Lisa Congdon

    • This is the essential guide to building your career as an artist. It goes over practical ways to monetize your art.